New Toyota Prius for Sale nearRochester, NY
Shop with transparent pricing.
Only show listings that include dealer fees- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 87481
- VIN:
- JTDACAAU1V3087481

2027 Toyota Prius
LE FWD
New car
TSRP $30,404
$34,500
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 87088
- VIN:
- JTDACAAUXV3087088

2027 Toyota Prius
XLE FWD
New car
TSRP $34,824
$38,920
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Inked
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black fabric
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 0
- Stock #:
- 038908
- VIN:
- JTDADABU3V3038908

2027 Toyota Prius
LE AWD
New car
TSRP $31,804
$33,147
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Supersonic Red
- Fuel type:
- Hybrid
- Interior color:
- Gray
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 0
- Stock #:
- 038558
- VIN:
- JTDADABU2V3038558

2027 Toyota Prius
LE AWD
New car
TSRP $32,444
$33,787
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Pearl
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 87140
- VIN:
- JTDACAAU8V3087140

2027 Toyota Prius
LE FWD
New car
TSRP $30,844
$34,940
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Inked
- Fuel type:
- Hybrid
- Interior color:
- Gray
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 0
- Stock #:
- 038478
- VIN:
- JTDADABU4V3038478

2027 Toyota Prius
XLE AWD
New car
TSRP $36,224
$37,567
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Blue
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 87849
- VIN:
- JTDACAAUXV3087849

2027 Toyota Prius
XLE FWD
New car
TSRP $34,824
$38,920
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 5
- Stock #:
- TRG270009
- VIN:
- JTDACAAU3V3086090

2027 Toyota Prius
LE FWD
New car
TSRP $30,404
$30,754
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Pearl
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 88490
- VIN:
- JTDACAAU7V3088490

2027 Toyota Prius
XLE FWD
New car
TSRP $34,289
$38,385
- Year:
- 2026
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Supersonic Red
- Combined gas mileage:
- 49 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 7,134
- Stock #:
- F44211
- VIN:
- JTDADABU4T3032533

2026 Toyota Prius
Limited AWD
New car
TSRP $40,370
No Price Listed
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Karashi
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 0
- Stock #:
- 038466
- VIN:
- JTDADABU8V3038466

2027 Toyota Prius
Nightshade AWD
New car
TSRP $38,266
$39,609
- Year:
- 2026
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White (Wind Chill Pearl)
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 5
- Stock #:
- TRG261150
- VIN:
- JTDACAAU2T3083694

2026 Toyota Prius
XLE FWD
New car
TSRP $35,408
$35,758
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Blue
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 87805
- VIN:
- JTDACAAU1V3087805

2027 Toyota Prius
Limited FWD
New car
TSRP $39,019
$43,115
Customer summary
Overall, owners of the Toyota Prius across all model years appreciate its outstanding fuel economy, reliability, and comfortable ride, making it a popular choice for those focused on efficiency and daily commuting. Many drivers highlight features such as cargo space and safety, which contribute to its practicality and value for money. However, some common complaints include a lack of power and acceleration, as well as concerns about the sound system and interior noise levels. While some find the driving experience less thrilling, the Prius remains a top choice for budget-conscious drivers seeking a dependable and economical vehicle.
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Blue
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 88147
- VIN:
- JTDACAAU5V3088147

2027 Toyota Prius
Limited FWD
New car
TSRP $39,019
$43,115
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White (Wind Chill Pearl)
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 0
- Stock #:
- V138AV27
- VIN:
- JTDADABU8V3039701

2027 Toyota Prius
XLE AWD
New car
TSRP $37,699
$38,049
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Blue
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 1
- Stock #:
- 88303
- VIN:
- JTDACAAU4V3088303

2027 Toyota Prius
Limited FWD
New car
TSRP $39,019
$43,115
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- 01m2
- Fuel type:
- Hybrid
- Interior color:
- Black Trim
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 3
- Stock #:
- AT038786
- VIN:
- JTDADABU4V3038786
Photos coming soon
2027 Toyota Prius
XLE AWD
New car
TSRP $37,389
$39,851
- Year:
- 2026
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black (Gradient Blk)
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 280
- Stock #:
- 26T1321
- VIN:
- JTDACAAU7T3082914
Photos coming soon
2026 Toyota Prius
XLE FWD
New car
TSRP $35,949
$36,124
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Fuel type:
- Hybrid
- Interior color:
- Black (Gradient Blk)
- Transmission:
- Continuously Variable Transmission
- Stock #:
- 140007
- VIN:
- JTDADABU6V3038157

2027 Toyota Prius
Limited AWD
New car
TSRP $40,419
$39,110
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White (Wind Chill Pearl)
- Fuel type:
- Hybrid
- Interior color:
- Gray
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 0
- Stock #:
- 038950
- VIN:
- JTDADABU2V3038950

2027 Toyota Prius
XLE AWD
New car
TSRP $37,699
$39,042
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- 01m2
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 5
- Stock #:
- W27032
- VIN:
- JTDADABU7V3038278

2027 Toyota Prius
Limited AWD
New car
$42,099
- Year:
- 2027
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Fuel type:
- Hybrid
- Transmission:
- Continuously Variable Transmission
- Stock #:
- TE0052
- VIN:
- JTDACAAU9V3085834

2027 Toyota Prius
XLE FWD
New car
TSRP $36,853
No Price Listed
- Year:
- 2026
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Reservoir Blue
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Light Gray
- Transmission:
- Continuously Variable Transmission
- Stock #:
- T3083702
- VIN:
- JTDACAAU8T3083702

2026 Toyota Prius
LE FWD
New car
TSRP $30,199
No Price Listed
How much does the Toyota Prius cost in today's market?
Used Toyota Prius prices span a wide range depending on model year. Here's what the market looks like right now:
| Model Year | Current Avg. Price | Year-Round Range |
|---|---|---|
| 2025 | $29,407 | $27,869 – $31,777 |
| 2024 | $29,641 | $26,632 – $30,260 |
| 2023 | $27,967 | $26,059 – $28,568 |
| 2022 | $23,099 | $20,973 – $23,970 |
| 2021 | $20,965 | $19,748 – $21,699 |
| 2020 | $21,658 | $19,066 – $21,722 |
| 2019 | $19,757 | $17,990 – $20,031 |
| 2018 | $17,931 | $16,160 – $17,931 |
| 2017 | $16,595 | $15,193 – $16,751 |
| 2016 | $15,260 | $14,194 – $15,479 |
| 2015 | $12,604 | $11,399 – $12,666 |
| 2014 | $11,148 | $9,950 – $11,148 |
The Toyota Prius's current nationwide average price is $18,991, and its nationwide average price reached a low of $14,707 over the past year. Recently, prices have come down for the 2023 and 2025 models, making now a good time to shop recent model years.
Is the Toyota Prius a good car?
Yes — the Toyota Prius is a strong used-car pick if you want efficiency, practicality, and a long-running reputation for dependable daily driving. The all-generations owner rating is 4.66/5 across every model year in the data.
Owners consistently praise the Prius for its outstanding fuel economy, comfortable ride, and everyday usefulness. Cargo space and safety also come up often as reasons shoppers like it, especially if you want a car that fits commuting and routine errands well.
Expert reviews rate the 2016 and 2024 models among the highest across all years.
The main trade-offs in recent expert-tested years center on real-world fuel economy falling short of expectations, a cramped back seat, and limited cargo space.
33.8% of listings are priced as good or great deals.
Are Toyota Prius models reliable?
Owners and experts consistently describe the Prius as a dependable hybrid with strong fuel economy and a comfortable ride. Across the model years in the data, it also earns praise for practicality, value, and everyday commuting ease.
- Owners rate the Toyota Prius between 4.33 and 5.0 out of 5 stars across all model years in the data.
For used buyers, long-term ownership risk is generally tied more to age, mileage, and hybrid-system wear than to the Prius nameplate itself, so a careful history check and pre-purchase inspection matter.
What should I look for when buying a used Toyota Prius?
Across all model years, at 68.7% accident-free, a meaningful share of listings has prior incidents — history verification is especially important.
| Model Year | Accident-Free % |
|---|---|
| 2026 | 92.5% |
| 2025 | 90.7% |
| 2024 | 89.6% |
| 2023 | 84.2% |
| 2022 | 78.8% |
| 2021 | 68.5% |
| 2020 | 64.6% |
| 2019 | 61.3% |
| 2018 | 58.6% |
| 2017 | 57.1% |
| 2016 | 54% |
| 2015 | 53.1% |
| 2014 | 52.9% |
Older model years carry meaningfully higher accident rates, so always verify the vehicle history report on pre-2022 models.
Key things to evaluate:
- Safety package: Toyota Safety Sense 3.0 (TSS 3.0)
- Infotainment: Toyota Audio Multimedia (TAM) infotainment system with wireless Apple CarPlay and Android Auto
- Fuel efficiency: The EPA gave the Prius Nightshade Edition a 52 mpg rating in the combined, city, and highway categories.
Which Toyota Prius trim should I buy?
The 2025 Toyota Prius offers these trims:
- LE: The entry trim comes with the Toyota Audio Multimedia system and an 8-inch touchscreen, plus wireless Apple CarPlay and Android Auto.
- XLE: This trim adds more equipment and can be optioned with the larger 12.3-inch touchscreen, making it a strong value choice if you want a more upscale tech setup.
- Nightshade Edition: This trim adds black 19-inch wheels, black exterior trim, and exclusive Karashi paint for a more distinctive look.
- Limited: This trim gets the larger 12.3-inch touchscreen and adds the most advanced available convenience and visibility features in the lineup.
What Toyota Prius do most buyers choose?
The Toyota Prius years with the most listings are 2024, 2025, and 2026.
| Model Year | Total Listings | Good + Great Deals % |
|---|---|---|
| 2024 | 1,468 | 41.4% |
| 2025 | 1,423 | 41.1% |
| 2026 | 938 | 44.9% |
| 2023 | 922 | 35.1% |
| 2014 | 771 | 30.9% |
| 2015 | 719 | 32.3% |
Higher-volume years usually give you more choices, more price competition, and a better chance of finding the trim and condition you want. They also tend to be the easiest years to compare side by side because there are more listings in the market.
What is the Toyota Prius's resale value?
| Model Year | Current Avg. Price | Year-Over-Year Change |
|---|---|---|
| 2025 | $29,407 | −7.47% |
| 2023 | $27,967 | −0.07% |
| 2021 | $20,965 | +0.55% |
| 2024 | $29,641 | +0.85% |
| 2018 | $17,931 | +1.08% |
| 2016 | $15,260 | +1.71% |
| 2014 | $11,148 | +1.9% |
| 2022 | $23,099 | +2.01% |
| 2017 | $16,595 | +2.23% |
| 2019 | $19,757 | +3.02% |
| 2020 | $21,658 | +4.24% |
| 2015 | $12,604 | +5.82% |
The table shows a mixed resale picture, with several newer years posting small declines while many older years are still moving upward. That means you can find some recent-model softness, but plenty of older Priuses continue to command firmer prices. Overall, the pattern still supports the Prius’s reputation for strong value retention.
The 2021, 2023, and 2024 model years are holding steady, with prices close to flat year-over-year.
The 2015, 2020, and 2019 model years have held their value best, with prices flat to rising year-over-year.
Is the Toyota Prius safe?
- 2025: 10/10
- 2024: 9/10
- 2023: 9/10
- 2021: 8/10
- 2020: 9/10
- 2019: 7/10
- 2016: 8/10
- 2015: 5/10
Toyota Safety Sense 3.0 is standard in every 2025 Prius.
For the safest used buy, the 2025 model posts the highest confirmed score of 10/10.
Should I buy a used Toyota Prius now or wait for the next model?
Buy now if:
- Price trend: The 2025 model is at −7.47% versus a year ago, and the 2023 model is at −0.07%.
- Deal availability: The 2025 model has 41.1% good and great deals, and the 2023 model has 35.1%.
- Sweet-spot year: The 2024 model has the most listings at a current average price of $29,641. The Toyota Prius offers a practical hatchback layout that makes it easy to live with for commuting and everyday errands.
Consider waiting if:
- Powertrain/efficiency: The Prius’ hybrid powertrain includes a 2.0-liter four-cylinder gas engine and an 83-kilowatt electric motor, and Toyota says the net output measures 194 horsepower.
- Tech: Both TAM systems include wireless Apple CarPlay and Android Auto, SiriusXM satellite radio with a complimentary three-month trial to service, and access to five different connected services plans with variable free trial subscriptions.
- Safety: Toyota Safety Sense 3.0 (TSS 3.0) is standard in every 2025 Prius, and the collection also includes Proactive Driving Assist (PDA).
- Starting price: The Prius is available in LE, XLE, Nightshade Edition, and Limited trim levels, with pricing ranging from $29,545 to $36,560, including destination.
If you're buying used today, the 2024 model year offers the best mix of value and availability. If you want the latest tech and features, it may be worth waiting for the next model year's inventory to build up.
These recommendations are based on CarGurus' proprietary market data from September 29, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
4.7 Overall rating
Customers say
Overall, owners of the Toyota Prius across all model years appreciate its outstanding fuel economy, reliability, and comfortable ride, making it a popular choice for those focused on efficiency and daily commuting. Many drivers highlight features such as cargo space and safety, which contribute to its practicality and value for money. However, some common complaints include a lack of power and acceleration, as well as concerns about the sound system and interior noise levels. While some find the driving experience less thrilling, the Prius remains a top choice for budget-conscious drivers seeking a dependable and economical vehicle.
AI generated from the text of customer reviews.
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What people say
Robert S
Reviewed a 2024 Toyota Prius on Mar 10, 2024
I love it, the comfort, ride, visibility, and profile are amazing. Toyota is known for its dependability so that shouldnt be an issue.
Compare 2024 Toyota Prius Trims in Rochester, NY
The 2024 Toyota Prius offers a range of trims with impressive fuel efficiency and advanced tech features, catering to various preferences and budgets.
- Starting at $26,299
- Best MPG/MPGe: 57 city / 56 hwy
- Most Popular: LE FWD
Trim Overview
Prices updated weekly from CarGurus listings.
| LE FWD (Most Popular) | LE AWD | XLE FWD | XLE AWD | Limited FWD | Limited AWD | |
|---|---|---|---|---|---|---|
| Starting MSRP | $27,950 | $29,350 | $31,395 | $32,795 | $34,965 | $36,365 |
| Avg. Market Price | $26,299 | $26,299 | $26,299 | $26,299 | $26,299 | $26,299 |
| Positioning | Best value | AWD for less | Standard | AWD for less | Standard | Trail-ready |
| Standout Features | Bluetooth, Backup Camera, Adaptive Cruise Control | Backup Camera, Blind Spot Monitoring, Heated Seats | Bluetooth, Leather Seats, Navigation System | Backup Camera, Adaptive Cruise Control, Navigation System | Bluetooth, Premium Package, Remote Start | Bluetooth, Premium Package, Heated Seats |
| Drivetrain | FWD | AWD | FWD | AWD | FWD | AWD |
| Listings Available | 37 | 5 | 19 | 11 | 13 | 11 |
Quick Compare Table
Listing prices sourced from CarGurus — updated weekly. OEM specs from manufacturer data.
| LE FWD | LE AWD | XLE FWD | XLE AWD | Limited FWD | Limited AWD | |
|---|---|---|---|---|---|---|
| AI Summary | Best value with top fuel efficiency | AWD option at a competitive price | Offers luxury features without a huge price jump | Combines luxury with AWD capability | Premium features for a comfortable ride | Trail-ready with advanced tech |
| Avg. Market Price | $26,299 | $26,299 | $26,299 | $26,299 | $26,299 | $26,299 |
| MSRP | $27,950 | $29,350 | $31,395 | $32,795 | $34,965 | $36,365 |
| Engine | 2.0L 194 hp I4 Hybrid | 2.0L 196 hp I4 Hybrid | 2.0L 194 hp I4 Hybrid | 2.0L 196 hp I4 Hybrid | 2.0L 194 hp I4 Hybrid | 2.0L 196 hp I4 Hybrid |
| Drivetrain | FWD | AWD | FWD | AWD | FWD | AWD |
| MPG/MPGe (City/Hwy) | 57/56 | 53/54 | 52/52 | 49/50 | 52/52 | 49/50 |
| Bluetooth | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Backup Camera | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Blind Spot Monitoring | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| CarPlay | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Adaptive Cruise Control | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Android Auto | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Parking Sensors | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Remote Start | ✓ | — | — | — | ✓ | ✓ |
| Heated Seats | ✓ | ✓ | ✓ | ✓ | — | ✓ |
| Navigation System | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Leather Seats | — | — | ✓ | — | — | — |
| Active Listings | 37 | 5 | 19 | 11 | 13 | 11 |
Missing data displayed as "—".
Trim Deep Dives
LE FWD — "Who It's For"
The LE FWD is the pick for shoppers who want excellent fuel efficiency and modern tech without breaking the bank.
- Avg. market price: $26,299 (updated weekly)
- MPG/MPGe: 57 city / 56 hwy
- Inventory: 37 listings
- View LE FWD listings
LE AWD — "Who It's For"
The LE AWD is the choice for those who need all-wheel drive without a significant price increase compared to the FWD model.
- Avg. market price: $26,299 (updated weekly)
- MPG/MPGe: 53 city / 54 hwy
- Inventory: 5 listings — lower availability; may limit negotiating room
- View LE AWD listings
XLE FWD — "Who It's For"
The XLE FWD is ideal for buyers seeking a blend of luxury and efficiency without a hefty price tag.
- Avg. market price: $26,299 (updated weekly)
- MPG/MPGe: 52 city / 52 hwy
- Inventory: 19 listings — lower availability; may limit negotiating room
- View XLE FWD listings
XLE AWD — "Who It's For"
The XLE AWD caters to those wanting luxury features along with the benefits of all-wheel drive.
- Avg. market price: $26,299 (updated weekly)
- MPG/MPGe: 49 city / 50 hwy
- Inventory: 11 listings — lower availability; may limit negotiating room
- View XLE AWD listings
Limited FWD — "Who It's For"
The Limited FWD is perfect for shoppers who desire premium features and comfort in their daily drive.
- Avg. market price: $26,299 (updated weekly)
- MPG/MPGe: 52 city / 52 hwy
- Inventory: 13 listings — lower availability; may limit negotiating room
- View Limited FWD listings
Limited AWD — "Who It's For"
The Limited AWD is for those who want a fully equipped Prius with all-wheel drive for added confidence in various conditions.
- Avg. market price: $26,299 (updated weekly)
- MPG/MPGe: 49 city / 50 hwy
- Inventory: 11 listings — lower availability; may limit negotiating room
- View Limited AWD listings
Trim Recommendations
Most Popular — LE FWD
With 37 active listings, the LE FWD is the clear volume leader in the lineup.
Best Budget Option — LE FWD
At $26,299 avg market price — below the lineup median of $26,299 — it's the most accessible entry point.
Best for Fuel Economy — LE FWD
The LE FWD leads the lineup with an impressive MPG/MPGe of 57/56.
These recommendations are based on CarGurus' proprietary market data from September 24, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
Toyota Prius Price Trends
CarGurus tracks the prices of millions of car listings every year. See how the average price of prices has changed over time.
See more price trendsToyota Prius Pricing Analysis: Rochester, NY Market Report
Pricing Analysis by Model Year
Key Insights
- New-Car Premium: The 2020 and 2019 model years are priced above their starting MSRPs, at +4.5% and +2.2%, indicating strong demand for these models.
- Steepest Depreciation: The 2016 model year shows the steepest depreciation at -43.3%, suggesting significant value loss over time.
- Best Value Sweet Spot: The 2021 model year is currently priced at $21,900, which is 10.7% below its starting MSRP, making it a potentially attractive option for budget-conscious buyers.
Model Year Pricing
| Model Year | Starting MSRP | Avg Price | Avg Price vs Starting MSRP |
|---|---|---|---|
| 2021 | $24,525 | $21,900 | -10.7% |
| 2020 | $24,325 | $25,420 | +4.5% |
| 2019 | $23,770 | $24,299 | +2.2% |
| 2016 | $24,200 | $13,729 | -43.3% |
Pricing in Nearby Cities
Market Area: Rochester, NY
Key Insights
- Highest-Price Market: Wilkes Barre, PA has the highest average price at $25,979, indicating a premium market for the Prius in that area.
- Best Value: Williamsport, PA offers the lowest average price at $9,200, presenting a significant opportunity for budget shoppers.
- Inventory Drives Stability: Wilkes Barre, PA also leads in total listings with 235, suggesting a robust market presence that may stabilize prices.
City-Level Pricing
| City | Total Listings | Avg Price |
|---|---|---|
| Wilkes Barre, PA | 235 | $25,979 |
| Williamsport, PA | 221 | $9,200 |
| Ithaca, NY | 204 | $15,683 |
| Binghamton, NY | 204 | $21,163 |
| Elmira, NY | 202 | $21,163 |
| Warren, PA | 199 | $24,072 |
| Buffalo, NY | 193 | $20,040 |
| Syracuse, NY | 170 | $17,054 |
| Utica, NY | 170 | $12,031 |
Pricing by Trim Packages
Key Insights
- Volume Leader: The LE FWD trim leads with 40 listings, indicating it is the most popular choice among buyers.
- Premium Spread: The Limited FWD trim, priced at $35,565, shows a significant premium over the LE FWD, which is priced at $28,550, highlighting a $7,015 difference for additional features.
- Drivetrain Effect: All trims feature similar engines, but the AWD variants, such as the XLE AWD priced at $33,395, may attract buyers looking for enhanced traction.
Trim-Level Details
| Trim | Listings | MSRP | Drivetrain | Engine |
|---|---|---|---|---|
| LE FWD | 40 | $28,550 | FWD | 2.0L 194 hp I4 Hybrid |
| XLE FWD | 17 | $31,995 | FWD | 2.0L 194 hp I4 Hybrid |
| Limited FWD | 13 | $35,565 | FWD | 2.0L 194 hp I4 Hybrid |
| XLE AWD | 11 | $33,395 | AWD | 2.0L 196 hp I4 Hybrid |
| Limited AWD | 10 | $36,965 | AWD | 2.0L 196 hp I4 Hybrid |
| LE AWD | 6 | $29,950 | AWD | 2.0L 196 hp I4 Hybrid |
| Nightshade FWD | 10 | $32,800 | FWD | 2.0L 194 hp I4 Hybrid |
| Nightshade AWD | 1 | $34,200 | AWD | 2.0L 196 hp I4 Hybrid |
These recommendations are based on CarGurus' proprietary market data from September 30, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
Toyota Prius test drive
overall
Has the Toyota Prius, the iconic standard-bearer of hybrid cars, finally outlived its usefulness?
Decades ago, few cars were anywhere near as fuel efficient as the Toyota Prius. Today, the 2025 Prius remains the fuel economy champion, but numerous alternatives are close behind. Some even offer more interior room at a lower price. That reality, coupled with the Prius’ cramped interior, limited trunk space, and general weirdness, means hybrid car buyers have options. In response, Toyota adds a new Nightshade trim level with a blacked-out look to the 2025 Prius lineup.
Verdict: The point of the 2025 Toyota Prius is fuel economy, but our Prius Nightshade test car averaged 39.2 mpg, falling significantly short of the EPA estimate of 52 mpg in combined driving. That certainly isn’t superior to roomier hybrid cars from Honda, Hyundai, or from within Toyota’s own lineup.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
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